STAGE 2 BUSINESS AND ENTERPRISE ISSUES STUDY Executive Summary This Issue Study investigated how a business attracts, trains and retains workers. It demonstrates the importance of Human Resource Management in the workplace, and its role in business. Information was gained through evaluating economic implications of employment relations in one major business, current legislation and employer and employee responsibilities. Communication Indicative of coherent and fluent communication of complex information. Research included a range of published materials and web sites. The primary source has been interviews with Molly Jones, (see Appendix 2), a Human Resource Manager (HRM) at Company X, and the surveying of employees at the same work site. These materials gave insight into how directly HRM relates to the success of a business. Relevant Government legislation was sourced from www, as evidenced in the bibliography. An incidental television program provided the “Employer Perspective” on the topical issue of the “maternity leave burden”. Human Resource Planning HRM plays an important role in the ever-changing business environment. The four Human Resource Cycle planning stages are shown in Figure 1.1 This image has been removed for copyright reasons. Dixon, T, Mann, D & O’Mahoney, J 2005, Business Studies Preliminary Course Second Edition, Reed Inernational Books Australia, New South Wales. 1 Page 1 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Communication Demonstrates appropriate acknowledgement of a range of sources. Acquisition - identifying of staffing needs, recruiting and then selecting the best person. Advertising of positions can be either an internal or external process, followed by interview and sometimes, employment tests. Development - determining of training needs and providing the necessary training. This can be ‘on-the-job’, or ‘off-the-job’, attending tertiary institutions, conferences or external courses. Maintenance - ability to identify outstanding employees, and keeping these valued employees. Performance appraisals aid with the identifying process, whilst monetary benefits, such as a pay rise, or non-monetary fringe benefits, helps to keep valued employees. Separation - employees eventually leave the business. This can be voluntary, through retirement for example, or involuntary, redundancy, retrenchment or dismissal. Company X has a clearly defined recruitment procedure which is standard practice for all stores (See Figure 2), as it identifies staffing requirements and a sequential proceses. The development and improving of employee skills, abilities and qualifications ensure that a business remains viable and competitive. Through training, productivity can be improved and production quality enhanced. As well, a business can continue to adapt to change through ongoing development of personnel. On-the-job training gives employees hands on experience and can be relatively inexpensive. However, productivity may suffer and mistakes can occur. Training can be through supervisory assistance and job rotation. This type of training means that the employee is learning to meet the needs of this particular business, but it is wasteful of human resources. Off-the-job training can involve a variety of external course, conferences or simulated exercises. There is an advantage in having a large number of trainees educated at the one time, but it does mean trainees are removed from the workplace and the course may not be specific to that business. External training at Company X consists of a full day relating to communication and teamwork. “Safety regulations are always changing”,2 so the Company X safety team conduct regular safety training for all employees. Research by EOC, Government of SA, shows that there is a direct correlation between staff training and complaints received from customers. (See Appendix 3)3 2 3 www.development.tas.gov.ausbetterworkplacesinduct.train and development www.eoc.sa.gov.au/sitge/annual_report_2008/statistics/organisation Page 2 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Knowledge and Understanding Demonstrates well-considered understanding of the relationship between business theory and practice. The student builds on this understanding later in the response. Analysis and Evaluation Demonstrates an example of perceptive analysis of the importance of the link between employees and business success. Analysis and Evaluation Points to the demonstration of insightful evaluation of implications and consequences of business practices. Knowledge and Understanding Provides some evidence of indepth knowledge and understanding of the relationship between business theory and practice. Company X Y Figure 2: Company X Recruitment and Selection Process Page 3 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Retaining valued employees and maintaining motivation of high-performing employees increases productivity,” and reduces absenteeism, disputes and staff turnover.”4 To do this, benefits other than conventional financial packages should be provided. Monetary rewards can be a financial bonus, profit sharing, or a salary package that reduces income tax. These packages can include company car, medical plan, expense accounts, telephone costs or housing assistance. Reward can be in the form of “status”, such as a larger office, participation in decision making, greater autonomy, all leading to maintaining interest in the job. Performance appraisals can motive staff, as they recognize individual achievements, and identify people who are suitable for promotion. Company X conducts monthly and yearly performance appraisals of all employees. (See Appendix 1) “Paid “maternity leave” is being used as an incentive to maintain valuable employees”5. This has been particularly important at Company X. Approximately half of their staff is female. Company X decided to introduce six weeks paid maternity leave and a two week bonus upon return to work. Eventually, employees will leave the business for various reasons, either voluntarily or involuntarily.6 (See Figure 3) Analysis and Evaluation Demonstrates examples of: discerning analysis and evaluation of opportunities and key issues affecting business and enterprise insightful evaluation of implications and consequences of business practices. Analysis and Evaluation Provides an example of insightful evaluation of economic and social consequences of business practices. Company X give underperforming employees three verbal warnings before their position is terminated. The HRM endeavors to prevent it from reaching this stage, but if an employee breaks the law, their position is immediately terminated. (See Appendix 2) 4 wwwallbusiness.com/human-resourcesfemployee-development Transcript of ‘Companies take on maternity leave burden’ from the 7.30 Report 6 Dixon, T. Mann, D & O’Mahony, J, 2005. Business Studies Preliminary Course Second Edition, Reed International Books Australia, New South Wales 5 Page 4 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Communication In-text referencing, the use of footnotes, and a significant bibliography support the consistent and appropriate acknowledgement of a range of sources. Figure 3: Reasons for employees leaving Government Legislation underpins the HR Cycle, in particular, acquisition and separation. Unfair dismissal laws requirements must be adhered to, if separation is not voluntary. Acquisition is governed by one important Act, “Equal Opportunity Act”, 1984. This details that discrimination is unlawful, “….. when a person is treated unfairly due to their personal characteristics….” 7 This legislation must be in constant consideration when acquiring staff, training and appraising them, and especially when separation occurs. An employee who feels that they have been discriminated against can seek a legal resolution. It is most important that HRM inform all staff of their responsibilities with relation to Equal Opportunity. (See Figure 4) 7 Equal Opportunity Commission of South Australia 2007, Equal Opportunity Commision (SA) EO for business, viewed 27 May Page 5 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Communication Examples of coherent and fluent communication of complex information and ideas about business and enterprise. Steps when Considering EO 1 Have a policy which rules out discrimination and sexual harassment 2 Tell your customers and employees about it regularly 3 Have a procedure to deal with complaints 4 Handle complaints quickly, fairly and confidentially 5 Treat customers and employees fairly when dealing with them 6 Make an employee an EO contact person 7 Monitor and maintain a culture of EO Figure 4: Seven Steps for Employers to Consider8 “The Equal Opportunity for Women in the Workplace ” Act, 1999, requires businesses with over 200 employees to promote women on merit, inform them of available jobs, provide them with training to compete for jobs, and “assume that women want and can do j o b s! ” 9 Company X provides employees with both written and verbal information about their rights. They have a clear anti-discrimination policy and process for dealing with complaints. As Company X employs approximately 200 employees, they are required to follow the Equal Opportunity for Women in the Workplace Act 1999. However, a survey conducted of Company X staff indicates that Company X needs to promote their EO Policy and review their current position of EO . Employees believe improvement is needed. (See Figure 5) 8 9 www.eoc.sa.gov.au/site/eo_for_you/discrimination_laws ibid Page 6 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Knowledge and Understanding Provides evidence towards in-depth understanding of the relationship between business theory and practice. Company X Company X Figure 5: Employee Opinions on EO The, “Occupational Health, Safety and Welfare (SafeWork SA) Amendment” Act, 2005,10 details the responsibilities of HR Managers to ensure the safety of all employees. Training for all members of a business, is an essential part of fulfilling this responsibility. Company X have a strict OHS Policy. They provide employees with extensive safety training and constantly aim to reduce workplace accidents. Their success is detailed in Figure 6. Key Performance Indicators 2007 2008 ZERO ZERO Reduction in LTI (Lost time injuries) frequency rate 20% 23% Reduction in new claim frequency rate 9% 9% Reduction in customer claims 9% 9% Reduction in hours lost for injuries in the last 12 months 10% 7% (Health, Safety and Environment) Employee work-related fatalities Figure 6: Company X' Key Performance Indicators 2007–2008 10 Safework SA 2008, Occupational Health, Safety & Welfare Act & Regs viewed 29 May www.safework.sa.gov.au/showsage Page 7 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Knowledge and Understanding Provides further evidence towards in-depth knowledge and understanding of the relationship between business theory and practice. “Company X takes workplace accidents seriously and follows procedures, such as the completion of a Workplace Incident Report, appropriate medical attention and preventing further accidents.”11 However, results from a survey taken of Company X staff shows that they believe Company X could improve in the area of OHS & W, especially with more training. (See Appendix 4). HR responsibilities include providing employees with correct wages, conditions, and leave entitlements . These issues are all governed by the legislation, “Australian Workplace Agreements, Enterprise Bargaining and Award Rates”.12 From the Company X Employee Survey (See Appendix 5) it is evident that they receive minimum wages and conditions, in accordance with the “Award”. The majority of the employees are part-time or casual. Part-time people are entitled to 4 weeks paid annual, however, casual employees are paid at a higher hourly rate, but do not receive the same leave entitlements. Thus, Company X always has a pool of experienced workers to call upon. This aids in customer relations and directly impacts on the success of the business. HR must efficiently manage employees to ensure that maximum benefit is gained from their skills and abilities, achievable by clearly detailing employee responsibilities. This should be contained in a written document for each employee, “that gives instructions on the finer points.”13 This clarity in requirements aids in appraising the performance of staff and is especially useful if involuntary separation occurs. Company X have drawn up a clear table for all employees to view. (See appendix 6). Conclusion Employees have an impact on the success of the business. They are the “public face” for many businesses, and can be the most costly resource. Acquisition is critical. Choosing the right staff can prevent greater expenses in the future. I believe that Company X waste time and money in their method of acquisition and training. The “selection process” could be outsourced. “Virtual training” could be undertaken, rather than “in store”. They could develop a “virtual training centre”. Research clearly shows that adequate training of staff reduces customer complaints. I believe that one day of “Customer Relations” training by Company X is inadequate. This is the type of training that should be ongoing along with appraisal. Rewarding well performing staff should be improved from “verbal praise” to some monetary reward, or even a shopping voucher. Offering “paid maternity leave” to a predominately female staff, will encourage 11 Woolworths Limited 2008, Woolworths Limited CPR 2008, viewed 28 May http://crreport08.woolWorthslimited.com.au/safety 12 Dixon,T, Mann, D & O’Mahony, J 2005, Business Studies Preliminary Course Second Edition, Reed International Books, Australia, New South Wales. 13 ibid Page 8 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Analysis and Evaluation Perceptive and discerning analysis and evaluation of some factors involved in current trends of business and enterprise. Analysis and Evaluation An example indicative of insightful and wellinformed evaluation of economic implications and consequences of business practices. Communication Provides an instance of coherent and fluent communication of complex ideas about business and enterprise. Analysis and Evaluation Further evidence towards perceptive and discerning analysis and evaluation of key issues affecting business and enterprise. employee loyalty for Company X. To avoid litigation it is essential that businesses abide by all work related Acts of Parliament. Staff surveys suggest that Company X could improve work practices, and knowledge about EO needs to be better publicized. In this technological age it is easy to overlook the fact that, the management of human resources is directly related to the success of the business. Word Count: 1472 Additional comments A review of the student’s work provides evidence of: Communication consistent and appropriate acknowledgement of a wide range of sources that provides supporting evidence of detailed and effective research. Page 9 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Analysis and Evaluation Provides evidence indicative of insightful and wellinformed evaluation of economic implications and consequences of business practices. Bibliography Websites Australian Human Resources Institute 2009, hr creating_business solutions.pdf, viewed 20 May 2009, <http://www.ahri.com.au/MMSDocuments/profdevelopment/research/research_pap ers/hr_creating_business_solutions.pdf> The Government of Tasmania, Department of Economic Development and Tourism 2009, Better Workplaces: Developing employees, viewed 21 May 2009, <http://www.development.tas.gov.au/betterworkplaces/induct,_train and develo p/developing_employees> All Business.com N.D., Strengthen Your Business by Developing Your Employees I Educating & Training > Employee Training & Assistance from AllBusiness.com, viewed 27 May 2009, <http://www.allbusiness.com/human-resources/employee-development/1240- 1,html> Equal Opportunity Commission of South Australia 2008, Equal Opportunity Commission (SA) :: EO for business, viewed 27 May 2009, <http://www.eoc.sa.gov.au/site/eo_forbusiness.isp> Equal Opportunity Commission of South Australia 2008, Equal Opportunity Commission (SA) :: Equal Opportunity for Women in the Workplace Act, viewed 2 June 2009, <http://www.eoc.sa.gov.au/site/eo_for_you/discrimination_laws/australian_laws/eq ual_opportunity for_women_in_the_workplace_act.jsp?str=women> Equal Opportunity Commission of South Australia 2008, Equal Opportunity Commission (SA) ::size of organisation training and complaining, viewed 3 June 2009, <http://www.eoc.sa.gov.au/site/annual_report_2008/statistics/organisation_sizejs> Safework SA 2008, Occupational Health, Safety & Welfare Act & Regs, viewed 26 May 2009. <http://www.safework.sa.gov.au/show_page.jsp?id=2474> Website details for Company X provided. Australian Government: Australian Tax Office 2008, Introduction to super, viewed 2 June 2009, <http://www.ato.gov.au/super/content.asp?doc=/content/00098979.htm&pc=001100 2/064/001/001&mnu=38108&mfp=001/007&st=&cy=1> Books Dixon, T, Mann, D & O'Mahony, J 2005, Business Studies Preliminary Course Second Edition, Reed International Books Australia, New South Wales Interviews Molly Jones, 25 May 2009, Company X, address provided. Company X employees, 2009, interviewed by student, 29 June Page 10 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Television Program Transcripts The 7.30 Report 2009, 'Companies take on maternity leave burden', 30 April 2009, transcript, <http://elibrary.bigchalk.comtlibwebfaustralia/do/document?set=search&groupid=1 &requestid=lib_australia&resultid=1&edition=&ts=CA24298DE4F1AFCDOE9BEC8 321849519_1243992679071 &start=l&um=urn%3Abigchalk%3AUS°/03BBCLiV/03 Bdocumenr/038163473185>, accessed 2 June 2009 Page 11 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 List of Appendices Appendix 1: List of Figures Appendix 2: Human Resource Manager Interview Questions Appendix 3: Training –v- Complaints Appendix 4: Company X Employee Survey Appendix 5: Company X Employee Survey – wages and conditions Appendix 6: Employee Responsibilities - Company X. Page 12 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Appendix 1 List of Figures Figure 1: Human Resource Cycle Figure 2: Company X Recruitment and Selection Process. Figure 3: Type of Separation Figure 4: Steps when considering Equal Opportunity Figure 5: Equal Opportunity Practices at Company X. Figure 6: OHSW safety record Appendix 2 Human Resources Manager Interview Questions (not provided in this resource) Page 13 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Appendix 3 Appendix 4 Employee Opinions on Occupational Health and Safety at Company X Page 14 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 Appendix 5 Company X employee survey on wages and conditions (not provided in this resource) Appendix 6 Responsibility Examples Follow all reasonable and lawful instructions Abide by conditions of their employment type Abide by OH&S policy Duty to use care and Completing tasks with care skill Consider the health, safety, and welfare of others Keeping employer and customers information confidential Account for money/materials used in the workplace Behave appropriately in the workplace Be punctual and attend required shifts Duty to obey orders Duty of good faith Company X Employee Responsibilities Page 15 of 16 Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010 PERFORMANCE STANDARDS FOR STAGE 2 BUSINESS AND ENTERPRISE Knowledge and Understanding A Comprehensive understanding of the complex nature and role of business and enterprise. In-depth understanding and coherent explanation of a variety of business structures, including those of small business in a global environment. In-depth knowledge and understanding of the relationship between business theory and practice. B Well-informed understanding of the complex nature and role of business and enterprise. Some depth of understanding and clear explanation of different business structures, including those of small business in a global environment. Detailed and well-considered knowledge and understanding of the relationship between business theory and practice. C Informed understanding of the nature and role of business and enterprise. Considered understanding and competent explanation of different business structures, including those of small business in a global environment. Considered knowledge and understanding of the relationship between business theory and practice. D Some awareness of the nature and role of business and enterprise. Awareness and description of a business structure, which may be a small business in a global environment. Recognition and some basic understanding of the relationship between business theory and practice. E Limited awareness of the nature or role of business and enterprise. Attempted description of a business structure. Awareness of a relationship between business theory and practice. Page 16 of 16 Analysis and Evaluation Perceptive and discerning analysis and evaluation of the factors involved in current trends, opportunities, and key issues affecting business and enterprise. Insightful and well-informed evaluation of the economic, ethical, social, and environmental implications and consequences of business and enterprise practices in different contexts. Communication Coherent and fluent communication of complex information and ideas about business and enterprise to suit the purpose and audience. Comprehensive and highly proficient use of conventions, vocabulary, and terminology appropriate to business and enterprise. Highly proficient use of technology that meets current business standards. Selective and constructive application of knowledge and understanding of relevant business ideas, concepts, and practices. Proactive and focused selection and use of relevant information from a range of sources. Consistent and appropriate acknowledgement of a range of sources. Well-considered analysis and evaluation of the factors involved in current trends, opportunities, and key issues affecting business and enterprise. Clear and well-structured communication of complex information and ideas about business and enterprise to suit the purpose and audience. Thoughtful and informed evaluation of the economic, ethical, social, and environmental implications and consequences of business and enterprise practices in different contexts. Proficient use of conventions, vocabulary, and terminology appropriate to business and enterprise. Informed analysis and evaluation of the factors involved in current trends, opportunities, and key issues affecting business and enterprise. Competent communication of information and ideas about business and enterprise to suit the purpose and audience. Evaluation of the economic, ethical, social, and environmental implications and consequences of business and enterprise practices in different contexts. Application Proficient use of technology that meets current business standards. Thoughtful application of knowledge and understanding of relevant business ideas, concepts, and practices. Well-considered selection and use of relevant information from a range of sources. Mostly consistent and appropriate acknowledgement of a range of sources. Use of conventions, vocabulary, and terminology generally appropriate to business and enterprise. Mostly appropriate acknowledgement of different sources. Basic description of one or more factors involved in current trends, opportunities, and/or key issues affecting business and enterprise. Some endeavour to communicate basic information and ideas about business and enterprise for a particular purpose or audience. Some consideration of the economic, ethical, social, and environmental implications or consequences of business and enterprise practices. Inconsistent use of basic conventions, vocabulary, and terminology appropriate to business and enterprise. Recognition of one or more factors involved in current trends, opportunities, or key issues affecting business and enterprise. Attempt to communicate one or two ideas about business and enterprise without necessarily taking into account the audience. Limited consideration of any of the economic, ethical, social, and environmental implications or consequences of business and enterprise practices. Limited and isolated use of conventions, vocabulary, and terminology appropriate to business and enterprise. Some acknowledgement of sources. Competent use of technology that meets current business standards. Competent application of knowledge and understanding of relevant business ideas, concepts, and practices. Considered selection and use of relevant information from different sources. Basic use of technology which may not meet current business standards. Some endeavour to apply knowledge and understanding of one or more business ideas, concepts, and/or practices, which have some relevance. Selection and some use of information from more than one source, with some relevance. Limited skill in using technology. Recognition of the need to apply knowledge and understanding of business ideas, concepts, and practices, which may have some relevance. Attempted use of information from more one or more sources, which may have some relevance. Limited acknowledgement of sources. Stage 2 Business and Enterprise annotated response for use from 2011 81917192 (October 2010) © SACE Board of South Australia 2010
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