Sponsorship Contract with Mexico Premier League Team, “Club Leon”

July 12, 2016
Company Name: KYB Corporation
Stock Code: 7242; First Section of Tokyo Stock Exchange
Sponsorship Contract with Mexico Premier League Team, “Club Leon”
KYB has signed a sponsorship contract with Club Leon, a soccer team that competes in Mexico’s
premier soccer league, Liga MX. KYB has a manufacturing company in the area that Club Leon
represents, the State of Guanajuato. By increasing the Company’s level of familiarity and brand
image in the state, KYB is planning to promote employment and expand sales promotions for
aftermarket products.
1. Main Contract Details
Logo Display: Uniforms (Sleeves), Public view, Stadium pathway, Press conference background
Press conference, July 11, 2016 (Time at location)
2. Overview of Club Leon
Established:
1944
Stadium capacity: 30,000 people
Affiliation:
Mexico First Division of Liga MX*
*Mexico’s premiere soccer league. The two leading teams in the Stage 1 and Stage 2
tournaments (totaling four teams) earn the right to compete in the CONCACAF
Champions League, with the winner going on to compete in FIFA Club World Cup.
Record:
2013-14 Season: Stage 1: Championship
Stage 2: Championship
2014-15 Season: Stage 1: League elimination
2015-16 Season: Stage 1: Best 8
Stage 2: League elimination
Stage 2: Best 4
3.Overview of KYB’s Manufacturing Company in Mexico
Company name:
KYB Mexico S.A. de C.V.
Address:
Circuito San Roque Norte 300 Parque Industrial Santa Fe Ampliacion Col.
Puerto Interior 36275 Silao, Guanajuato, Mexico
Representative:
Tetsuo Ando
Business details:
Production and sales of hydraulic pumps for CVT and shock absorbers
Established:
Paid-in capital:
Investors:
October 2012
US$50 million (Approx. 5 billion yen)
KYB Corporation: 65.8%, KYB Americas Corporation: 34.2%
Employees:
Approx. 350
4. For more information, please contact:
KYB Corporation Public Relations Dept., Corporate Planning Div.
Tel: 03-3435-3552
KYB Mexico, S.A. DE C.V. Mexico City Branch
Tel: +52-55-5282-5770