International Trend and Future Direction of Youth
Preferential System
National Youth Policy Institute
Kim kyung-jun and Choi In-jae
1. Research Goals
 Youth-Preferential System: “Activities of the nation, local
government, and private institutions for implementing
youth-oriented direct support. To attract the interest of
youth in local community, achieve desirable growth and
development in the fields of transportation means, cultural
activity, consumption activity, leisure activity, etc.”
 To analyze the examples of leading nations’ preferential
systems, review the possibility of their introduction into our
country, analyze the problem of our youth-preferential
system including youth card, and finally suggest measures
and solutions.
2. Major Contents

Analysis of the Present Situation of Youth-Preferential System
- Korea: Youth Discount, Youth Card
- Foreign Countries: Japan, Australia, Canada, Germany, France,
United Kingdom
 Survey of Recognition of the Youth-Preferential System
- Awareness, Satisfaction, Status of Utilization, Needs, etc.
 Suggestion of Direction to Develop the Youth-Preferential System
- Operational Improvement, Legal/Institutional Improvement
Direction
3. Major Research Results
Recognition of the YouthPreferential System
-
Demand for Preferential System: 96.8%
Degree of awareness on Preferential System : 10.6%
Degree of Satisfaction on Preferential System : about 30%
Youth Card Reserve Ratio: 4.7% of Total Number of Youth, 10.6% of
Non-Students
- Major Problem: Lack of Information, Low Discount Rate, Marginal
Discount, etc.
3. Major Research Results
 Foreign Youth Preferential system
- A variety of preferential systems are being implemented
internationally.
- France: The Youth Card System reflects the local characteristics of
wide-area local government to small-scale area that is being
broadly implemented.
- Germany: A variety of discount systems in terms of the provincial
government being under operation.
- Scotland: More than 90% of youth carry the Youth Card; the youth
project is operated and linked with the youth card system.
4. Policy Recommendations
-
Establish the basic idea on Youth preferential policy.
The local government should develop the youth card model
The local government should enact the “Ordinance on YouthPreferential System.”
Develop a preferential system based on the characteristics and
demands of the youth.
Increase the discount size and discount rate for youth card
holders; reinforce advertisement.
Incorporate the student card into the youth card; develop a new
youth card.
Develop the point system and other activities to promote the
participation of youth.